ABOUT KENYA
Kenya has the fastest-growing and 2nd most developed retail sector in sub-Saharan Africa. It takes the lead in available retail space and pipeline developments with most global franchises out-selling their South African peers at store level.
There's been an increase in global players entering the market in recent years with recent launches including Carrefour, LC Waikiki, Villeroy & Boch, Swarovski, Lacoste, Hugo Boss, Decathlon, Canali, Clarks, Sketchers, Accessorize, Fenty, Baby Shop, Adidas, Women's Secret, Home Box, Springfield, Woolworths, Mac, Anta, Nike, Levi's, and Puma.
NAIROBI
Nairobi is the hub for business in East Africa. Its diversified economy has weathered the volatility that has impacted commodity exporters, being the major exporter of cut flowers, tea and coffee. It is also the industrial hub for manufacturing in East Africa. Safari and beach tourism is a significant source of foreign exchange. It is the regional hub for MNCs and multi-national organizations.
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Nairobi is among the fastest growing economies with a GDP growth of 7.5%, driven by youthful demographics and infrastructure investments.
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It has an open economy with reliable access to foreign exchange and no FX controls or restrictions on offshore payments.
